
How to Tell a Great Story with the 5-Step Formula
When someone asks what makes a good communicator stand out, I often reply with one word: storytelling. Storytelling in business communication has been ‘in fashion’

When someone asks what makes a good communicator stand out, I often reply with one word: storytelling. Storytelling in business communication has been ‘in fashion’

We’ve been hearing for a long time how stories really help people to remember the messages of your presentation. Watch this TEDtalk video and you’ll be convinced!
To ensure that your presentation content engages, think about your facts from the perspective of the 3Is – Information, Insights and Inspiration.

How long should a story last in our presentations? This question popped up in my recent webinar ‘Forget about Presenting; Tell a Story Instead’. Check out the video below to find out theanswer.
You can see the full webinar at www.janicehaywood.eu/resources/webinars

“What prompts can we use to figure out what story to tell?” This was one of the questions I receieved in my recent webinar ‘Forget about Presenting; Tell a Story Instead’ and which I answer in this short video.
To see the webinar go to www.janicehaywood.eu/resources/webinars

“What if we’re not great storytellers? How can we improve this skill”? In this video I answer this question which came up in my recent webinar about using stories to improve the impact of your presentations.
You can see the full webinar, ‘Forget about Presenting; Tell a Story Instead’ at www.janicehaywood.eu/resources/webinars

Using story telling techniques in your presentations is one of the most effective ways to persuade your audience to take action, adopt your ideas or spread your message.
And both you and your message will be remembered for much, much longer than those who continue to give boring presentations full of dry facts and statistics.

Stories make facts in a presentation come alive; stories give facts an emotional context and when an audience is touched emotionally they will remember your message.
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