“What if we’re not great storytellers? How can we improve this skill”? In this video I answer this question which came up in my recent webinar about using stories to improve the impact of your presentations.
You can see the full webinar, ‘Forget about Presenting; Tell a Story Instead’ at www.janicehaywood.eu/resources/webinars
Using story telling techniques in your presentations is one of the most effective ways to persuade your audience to take action, adopt your ideas or spread your message.
And both you and your message will be remembered for much, much longer than those who continue to give boring presentations full of dry facts and statistics.
If you want your presentation audience to go away changed in some way after listening to your presentation, you need to ensure your communication is impactful and completely relevant to them.
So the magic formula is: Impact + Relevance = memorability
If you want your presentation to be remembered, make sure you finish with a strong conclusion that leaves the audience on an emotional high. In this post I give an example of exactly how to do that.
In general, inexperienced presenters tend to speak too fast. Pausing is a powerful tool that used in the right places will make look totally confident and in control. Here are three places where you should pause when you present…
One of the biggest mistakes people make is that they forget about rehearsing their presentation. Rehearsing your presentation out loud a minimum of 3 times will give you confidence and ensure you achieve a logical flow between your points.
In many cases, people refer to the PowerPoint slides as the presentation. In my opinion this is a big mistake. When you are presenting, YOU are the protaganist, your slides should be there only to support your verbal messages.
In the presentation and public speaking world, we talk about having ‘presence’. But what exactly does ‘presence’ mean in this context and how do you achieve it?
When you’re speaking in public with presence and gravitas, your audience are engaged with you and your words; you exude calmness, confidence and credibility.
When presenting, we’re often very nervous seeing the audience in front of us, thinking they’re judging us negatively. But the fact is, the audience are really on your side, they want you to do well.
If you try to lead the audience around to your point of view too soon, they will resist because of the reasons above.
When we pace an audience, we let them know we acknowledge what they might be feeling before we attempt to lead them around to our point of view.
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